Project Case Study: MK Rent A Car (mkrentacar.com)

🧾 Client Brief
MK Rent A Car ek local car rental service hai jo apni online presence banana chahti thi taaki:
Customers easily online booking kar saken
Company apne fleet & services showcase kar sake
SEO-friendly & mobile responsive website ho
Simple admin panel se content manage ho sake
🔧 Our Approach
1. Requirement Analysis & Planning
Client se detailed meeting ki gayi to understand business goals
User personas define kiye: tourists, locals, corporate clients
Competitor analysis kiya for car rental industry
2. Wireframing & UI/UX Design
Clean & professional layout design kiya using Figma
Focused on mobile-first responsive design
Easy navigation with clear CTA buttons like “Book Now”, “View Fleet”
3. Development (Front-end & Back-end)
Website developed using:
HTML5, CSS3, JavaScript
Bootstrap for responsiveness
PHP or WordPress (optional) for easy CMS
Booking form integrated with basic validation
WhatsApp integration for instant inquiry
4. Content Writing
SEO-friendly content likha based on local keywords
Clear service descriptions, customer benefits, and FAQ
Testimonials & About section ko authentic tone diya
5. SEO & Performance Optimization
On-page SEO: Meta tags, alt texts, structured data
Optimized images & minified code for fast loading
Integrated Google Analytics & Search Console
6. Testing & Launch
Cross-browser & device testing kiya
Client ko demo diya, feedback liya
Final site go-live kiya with proper backup & support
📱 Features Implemented
Mobile Responsive Design
Booking Inquiry Form
Car Categories Showcase
Testimonials Slider
Contact Form with Google Maps
WhatsApp Chat Button
SEO-optimized pages
Easy-to-update CMS (optional if used WordPress)
🧩 Tools & Technologies Used
Area | Tools / Stack |
---|---|
UI Design | Figma / Adobe XD |
Frontend | HTML5, CSS3, JS, Bootstrap |
Backend | PHP / WordPress |
Forms | HTML + JS Validation / WP Forms |
SEO | Yoast SEO (if WP), Manual Meta Setup |
Analytics | Google Analytics, GSC |